Job Details


Senior Director, Strategy

Title: Senior Director, StrategyJob ID: KS3593541016Location: San Francisco, CAWe are looking to hire a Senior Director, Strategy to help in driving and establishing our client’s digital marketing strategies. This role will be instrumental in leading our strategic efforts from ideation to implementation. Depending on client priorities, the strategy may cover multiple channels across the various paid and organic digital marketing programs with the goal of optimizing clients’ online business and website goals.The ideal background for this position is one in which the person has acquired a solid track record of innovative strategic thinking that has driven positive business results. We’re ideally targeting someone with agency experience, helping develop strategies for a range of different companies and verticals.This company values their people and provide them with positive workplace where they encourage and educate each other and lend a hand when necessaryResponsibilities:Own and lead the digital strategy service, including hiring and growing the Strategy teamHands-on strategy work including performing discovery activities, research and assessment of the industry and clients’ current KPIs.Perform primary and secondary research to inform the development of buyer personas, customer journey/experience maps, content strategies, messaging maps, and other strategy deliverablesBuild and map the client strategy for various areas including customer flow & product communication, customer communication optimization, any recommendations on third-party tool integrations, flow & landing page design segmentation strategy, and most importantly, content segmentation.Compare how a client is performing in its competitive landscape – including competitor spends, CRO flows & go-to-market approaches.Perform other duties as assigned.Qualifications:Experience8+ years of experience as a Strategist or Director in the marketing and advertising fields creating, leading, and selling through digital, direct and/or integrated marketing strategies and solutions.Enterprise B2B experience, as well as a deep understanding of how to develop a strategy focused on impacting pipeline over sales cycles from 3-6 months and beyond.Account-Based Marketing strongly preferredDesigning and running customer journey workshopsDeveloping buyer personas and journey maps, particularly within a B2B or ABM frameworkPerforming content audits and developing content strategy deliverables such as content blueprintsExperience in User Experience strategy preferred, including the development of user journey flows and Sitemaps/Website Information ArchitecturesKnowledge and experience in Google, Salesforce, Demandbase, and marketing ops technology are a huge plusSkills and KnowledgeMust be able to influence C-level clients.Proactive and able to work independently.Exceptional visual, verbal and written communication skills.Resourcefulness/relentlessness.Strong deadline orientation and ability to effectively prioritize and meet deadlines.Ability to work in a flexible, dynamic and fast-paced environment; managing multiple projects and accounts concurrently.For more information about TEEMA and to consider other career opportunities, please visit our website at

Job Category:  [ View All Jobs ]
Experience (years): Unspecified
Job Location: San Francisco, CA USA
Job Location Zip/Postal Code 94101
Posting Company Type Employer
Post Date: 10/17/2019 / Viewed 1 times
Contact Information
Company: TEEMA

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